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Dental business development tools: online promotion and brand building. Introductory lesson
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Anna-Maria Yiannikos
Detalhes do curso
Palestrante
Comentarios
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36m
Aula
Dental business development tools: online promotion and brand building. Introductory lesson
Anna-Maria Yiannikos/education-service/media/default/61045/131adf32.webp)
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Detalhes
Programa de aula
– What is marketing?
– Marketing tools:
- Video testimonials
- Testimonial book
- E-brochure
- Newsletter.
– Patient loyalty: myths and reality
– Guide to creating video testimonials
– Newsletter: details and important aspects
– VIP seminars: preparation stages and topic selection
– Influencers in the promotion of the clinic
– Internet marketing:
- Website
- Webinars
- YouTube
- Social media
- Online consultations.
Recommended for: Orthodontists, Prosthodontists, Functional dentists, Pediatric dentists, Endodontists, Restorers, Periodontists, Implantologists, Oral and maxillofacial surgeons, Dental technicians, General dentists.